In Dubai, shopping isn’t just about discounts. The Dubai Shopping Festival is a citywide show of fireworks, music, prizes, and pure energy.
Forget Black Friday. Dubai has its own world – the Dubai Shopping Festival.
Every winter, the city transforms into a massive celebration of shopping, lights, and music. It’s not just about sales, it’s about the energy that takes over the streets. If you’re planning to visit Dubai, the end of 2025 and start of 2026 is the perfect time.
When Does It Happen?
The festival kicks off with the winter season and runs into the new year.
Dates: December 5, 2025 – January 11, 2026
Where: Practically everywhere – from The Dubai Mall and Mall of the Emirates to traditional souks, outdoor venues, and beaches.
Shopping, Prizes, and Big Dreams
During DSF, you’ll find discounts up to 75% on fashion, jewelry, electronics, and luxury brands. But that’s not all – every purchase could win you:
a brand-new car,
gold bars and jewelry,
or even millions of dirhams in cash.
Dubai truly knows how to turn shopping into an experience.
DSF goes far beyond the malls. It’s a month when the whole city comes alive with concerts, fireworks, street food, and culture.
Fireworks: Every weekend lights up the sky above The Beach or Dubai Creek.
Live Performances: Free concerts, street shows, and cultural events.
Food Markets: Don’t miss e& MOTB (Market Outside The Box) in Dubai Design District – a trendy spot for foodies and design lovers.
If you want to experience Dubai at its most vibrant, the Dubai Shopping Festival is the moment to come.
Perfect weather, endless energy, and a month-long celebration you’ll never forget.
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